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According to an article posted (MSMES) on enterprenuer.com an online business website, small businesses can borrow branding strategies from big companies. In the words of Robert Kiyosaki, “If you are not a brand, you are a commodity.” So why is it that so few small-business owners invest in building their …
Continue reading “5 BEST MSMES BRANDING IDEAS FROM CORPORATE COMPANIES”
The online market place is gaining momentum as internet penetration and stability increase across the world more so in Africa where technology uptake is deficient. About 40 percent of all Africans were online last month, but usage varies from country to country. In Kenya it was 83 percent; in South …
Continue reading “8 BEST WAYS ON HOW TO ADVERTISE ONLINE IN KENYA”
Are you looking to advertise your products or services and you are worried about the advertising fee? Design hub ltd is your ideal consultant in advertising rates, rules, strategy, design, print, site bookings & monitoring. We have a network of partners to help you sell with ease without much hustle. …
Continue reading “APPROVED NAIROBI COUNTY ADVERTISING FEES KENYA”
DIGITAL BRANDING STRATEGIES FOR MSMES IN KENYA What is digital branding? This a modern brand management technique that uses internet applications to reach the target audience over time. It’s simple, engaging and affordable for startups, small and medium enterprises in Kenya. There are ways in which digital branding is carried …
Continue reading “6 BEST DIGITAL BRANDING STRATEGIES FOR MSMES ENTERPRISES IN KENYA”
Did you know that the Nairobi county government reviewed the advertising license rates? The new rates are well classified and easy to understand as well as straightforward. But there are procedures that we cannot overlook making the process seamless, quick, and business-friendly. The urban design and development section is mandated …
Continue reading “2 BEST CATEGORIES FOR OUTDOOR ADVERTISING LICENSE IN NAIROBI COUNTY”
Once upon a time, there was a businessman who envisioned to run a successful business similar to an existing and successful business. What did he do? A business without a name is like a vehicle without a number plate (logo), yes it could sell but eventually, it will halt to …
Continue reading “BEST WAY ON HOW TO GET A BUSINESS LOGO TEMPLATES”
Why did you return the last products shipped online buy? Or better still, zoomed on that image and not clear enough to make up your mind? E-commerce is already changing the way we buy items online bringing a whole range of products under a single platform. …
Branding in Kenya What is Branding? Branding is like value addition in agro-processing, painting in craft or even ironing in fashion. A brand should attract and retain customers through the 5 senses because we consume the surrounding by; what you see, hear, smell, touch or taste. What is branding then? Basically, …
What could be the Creative and branding trends 2019? Have we seen enough of logo design minimalism yet? Primary colors adoption or even simple and basic customer centric advertising messages? 2019 is the year of continuity, with emerging and established brands refining their image to increase the memorability factor that …
Many are the times you would wish to send the right and engaging message (SMES BRAND) to your customers but it fails to drive sales and achieve the set targets. Sometimes it could be; Your research was wrong in identifying the right audience, setting objectives, aligning the plan, execution …
Continue reading “6 EFFECTIVE SMES BRAND ADVERTISING STRATEGIES”