TOP 5 EFFECTIVE OUTDOOR ADVERTISING METHODS IN KENYA

  Branding is the process of communicating the unique selling proposition to the outdoor targeted audience. Simply, packaging of business goods and services to reach customers through the available promotion channels. Branding has evolved since 950 A.D throughout to 1500s where branding meant identity. For instance, animals were marked with …

5 BEST REQUIREMENTS IN DESIGNING A COMPANY PROFILE

  What is Business or Company profile? It’s a descriptive company document that gives background information of who you are, what you do, your values, and promise without anyone describing it in person. It’s therefore your business in a compressed format that can be shared either on email, Whatsapp or …

5 TOP BRANDING TIPS FOR SMALL BUSINESSES IN KENYA

How can you enhance your business branding? According to a brand study presented during MIC 2015 in Slovenia, Millennials – also known as the Millennial generation or Generation Y, are the demographic cohort following Generation X. They could be the most important generation in the last 100 years, perhaps ever; …

6 BEST TIPS ON HOW TO ADVERTISE ON FACEBOOK IN KENYA

How can Facebook as a digital media impact your business growth amid COVID-19 and thereafter?Charlie, a young, determined businessman with a vision to scale his business was curious to learn ways to integrate digital advertising strategies and boost revenues. He knew it was worth trying but was not sure if …

5 BEST VEHICLE BRANDING TIPS IN NAIROBI KENYA

  Did you know? Amongst brand visibility tactics is Vehicle branding. A form of outdoor branding that gives you instant advertising on wheels. Well, branded vehicle wraps can help your business build a following among clients who view your strategically branded fleet wraps on a regular basis. Secondly, a vehicle …

5 BEST TIPS ON HOW TO SUCCESSFULLY BRAND A SMALL BUSINESS IN KENYA

  Are you looking forward to starting a business, or simply rebranding? Start-ups and small businesses mostly appear small in all aspects but with the invention of social media, branding becomes an affordable tool to drive business growth. For instance, with a budget of as low as USD 1, you …

5 BEST MSMES BRANDING IDEAS FROM CORPORATE COMPANIES

According to an article posted (MSMES) on enterprenuer.com an online business website, small businesses can borrow branding strategies from big companies. In the words of Robert Kiyosaki, “If you are not a brand, you are a commodity.” So why is it that so few small-business owners invest in building their …

8 BEST WAYS ON HOW TO ADVERTISE ONLINE IN KENYA

  The online market place is gaining momentum as internet penetration and stability increase across the world more so in Africa where technology uptake is deficient. About 40 percent of all Africans were online last month, but usage varies from country to country. In Kenya it was 83 percent; in South …

APPROVED NAIROBI COUNTY ADVERTISING FEES KENYA

Are you looking to advertise your products or services and you are worried about the advertising fee? Design hub ltd is your ideal consultant in advertising rates, rules, strategy, design, print, site bookings & monitoring. We have a network of partners to help you sell with ease without much hustle. …

6 BEST DIGITAL BRANDING STRATEGIES FOR MSMES ENTERPRISES IN KENYA

DIGITAL BRANDING STRATEGIES FOR MSMES IN KENYA What is digital branding? This a modern brand management technique that uses internet applications to reach the target audience over time. It’s simple, engaging and affordable for startups, small and medium enterprises in Kenya. There are ways in which digital branding is carried …