COMPELLING REASON OF HIRING A CONTENT DEVELOPER

Happy new year 2016. It’s the year of Online Advertising. Why ? because the audience are now Internet Activated. Are you ready to take your business online? If yes how are you doing it? There are several ways to Market a product or Service online. 1. Google Ads 2. Social …

Amazing What the Color of Your Logo Means

If you are building a company that depends on making people feel sexy and sophisticated, it’s probably going to confuse your consumers if you your logo is bright green. That’s because different colors are associated with different feelings. Green conveys organic growth, the earth, nature, or feelings of caring. Meanwhile, …

2015 CREATIVE GIFT IDEA

As offices clamor to think up unique holiday party ideas, and as coworkers stress over finding the perfect gift for their cubicle mates, one holiday tradition has grown in popularity and may provide a solution to both. Tacky holiday sweaters. What was once a thoughtful but misguided gift idea — one that was …

Top 6 Secrets on Personal Branding Nobody Tells You

Personal branding is one of the most effective strategies available for modern businesses. Because consumers generally distrust corporate brands, personal brands offer a unique way to build trust, facilitate customer loyalty and ultimately increase revenue. In addition to being a novel marketing strategy, it can also help your business with recruiting and …

3 Best Personal Branding tips from the Pope

A branding  has captured the hearts of people around the world, and its enthusiasts are responding with religious fervor. It isn’t Apple or Google. The brand is a person, who happens to be the Pontiff — Pope Francis. While churches increasingly borrow best practices from business, the Roman Catholic Church …

The ‘Short Guy Problem’ in Clothing Stores Spotlights the Limits of Big Brands

Two brand Venture for America Fellows, Steven Mazur and Eric Huang, struggled for years to find shirts that fit well off the rack. Every time they bought a shirt it fit funny. The sleeves were too long. The proportions were unflattering. The fronts hung too low.  They had a problem that major brands couldn’t …