Are you stuck  in the old way? Welcome to the new world of #innovation,flat design. Popularised by windows 8 interface.The new way is simplicity and readability.Graphics clutter with drop shadows,gradient,depths and stroke have always been the flow with creative art piece.Technology is moving fast and access to information on different devices has contributed to the paladigm shift.

Simplicity is the ultimate sophistication  

Leonardo da Vinci
What you see is what you get
What you see is what you get












Q.What is flat design?According to Wikipedia, is a style of interface design without any stylistic elements that give the illusion of three dimensions (such as drop shadows, gradients or textures)and is focused on a minimalist use of simple elements, typography and flat colors.Designers may prefer flat design because it allows interface designs to be more streamlined and efficient. It is easier to quickly convey information while still looking visually appealing and approachable.Additionally, it makes it easier to design an interface that is #responsive to changes in browser size across different devices. 

It is based on 5 elements;
  • Absence of depth

              Although flat design illustrates depth,it’s 2d with shapes blend to create the illusion of shadow.Stroke and extrusion is absent.

  • Use of simple elements

             Shapes such as triangles,rectangles, circles and lines brings to life a flat design artwork.
  • Typography

             Calligraphy is out of use.Clear and straight font is used for simplicity and  readability of text.
  • Color

             Candy colors are the way to go here.Colors that are desaturated and attractive to the eye without making the readers eye bleed because of too much brightness.
              Candy colors attract the eye because they are cute , easily complemented and blend perfectly with other colors.
  • Minimalism

           Simple means de-cluttering the artwork. It encourages text padding  and enhances typography peace. With minimalism alot of white spaces are evident to just impress the                eye.
At designhub consult we fully understand the new way to design a simple yet complex artwork.We are the ideal brand consultant in kenya.We deliver Graphics design in kenya Photography in kenya , Advertising in kenya and Branding in kenya