Photography, like all other assets in a project or advertising campaign must function in the service of a strategy, but the details of the execution matter greatly. Note how a website can be destroyed and stripped of originality by the decision to use stock photography. Poor choice of photographer can likewise kill an advertising or marketing campaign.
Chatham Baker, creative director at Smith Optics, which makes high-performance sunglasses, goggles and helmets, says, “We want world-class, authentic imagery in print and digital ads, point-of-sale, catalogues, websites and social media.”
Commercial photography
Commercial photography is the art of advertising that incorporates values and brand culture to influence buying. Capturing the event is often the glue that holds a concept together. It’s the persuasive tool of creative advertising. It energizes an ad with life and inspiration. Without intelligent choices here, much of the other hard work that must go into a campaign, marketing program, branding execution or website can be rendered nearly meaningless.
Designhub consult is a leading creative agency in commercial photography having delivered endless assignments during business events. Our specialty in events canvasing ensures that we tell a story with focus on key drivers that will enable a conversation to keep going. We engage in events such as Business Meetings, Launches, Activations, Seminars, Workshops, Expos, Awards, Team Building among others that have a business aspect.
Discover more tips on how to take better event photographs.
At designhub, we tailor a service that best suits the event to allow flexibility and invite professionalism, to further amplify a brand both online and offline. With our photography service in Kenya, you’ll always have enough images to fetch and post on social media or print.
Our photography services are innovative, efficient and effective. To book for event photographs service in Nairobi Kenya, log in to www.designhubconsult.com or email to brand@designhubconsult.com or call 0707 624 629
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