5 MSMES BRANDING IDEAS FROM CORPORATE COMPANIES

According to an article posted on enterprenuer.com an online business website, small businesses can borrow branding strategies from big companies. In the words of Robert Kiyosaki, “If you are not a brand, you are a commodity.” So why is it that so few small-business owners invest in building their brands? Sure, you’ve got other demands 

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University of Nairobi