MOSOCIAL | The New Way of Smart Advertising

By John Muniu | Advertising Consultant   What memory would you have for the first ever mobile device you owned or interacted with? 70% of mobile users started with a basic feature phone and advanced with technology. True! The advertising industry didn’t sleep either, evolution has been taking place from the traditional to the new 

Continue Reading →

Brands under New Media Advertising Siege

    Word of mouth was once the best tool of communication for brand awareness and products and services referrals. In the late 20th century web came to life with dozens of possibilities been effected daily. 21st century started off with social networks discovery and more so what is now a billion dollar idea, Facebook. 

Continue Reading →

BRANDING AND POLITICS | Jubilee Party Brand Identity

Looking out into the world today, it’s easy to see why brands are more important now than at any time in the past 100 years. Brands are psychology and science brought together as a promise mark as opposed to a trademark. Products have life cycles. Brands outlive products. Brands convey a uniform quality, credibility and 

Continue Reading →

RE-BRANDING OR RE-INVENTION Nokia 3310

Every consumer good has it’s characteristics that influence the behavior and purchase power of the end user. But time is the limiting factor to a brand that has positioned itself to influence, motivate and efficiently solve a customer need. Original Nokia CEO, in an emotional state said, “We didn’t do anything wrong, but somehow, we 

Continue Reading →

EVENTS PHOTOGRAPHY COMPANY, NAIROBI KENYA

Photography, like all other assets in a project or advertising campaign must function in the service of a strategy, but the details of the execution matter greatly. Note how a website can be destroyed and stripped of originality by the decision to use stock photography. Poor choice of photographer can likewise kill an advertising or 

Continue Reading →

LOGO DESIGN AGENCY NAIROBI, KENYA

“Graphic design will save the world right after rock and roll does.”  It’s an art that has colored the world with form and function. Companies have acquired marks that are persuasive, educational, inspirational and attractive to customers of various goods and services. Graphic design origin was purposed for idea expression thou advertising need redefined it 

Continue Reading →

Graphics Designer’s Nairobi, Kenya| Advertising

  Graphics design is an art that has great impact In idea expression. It converts a thought into visual look that invite and triggers a conversation, mood or creates a feeling of association. Graphic designers are creatives who plan how to execute a task based on a brief or an independent idea that comes as 

Continue Reading →

GRAPHICS DESIGN, PRINTING AND BRANDING SERVICES

A brand is a “collection of associations in the mind, both conscious and unconscious.” The conscious associations may include your product or service; its features, price and name; your ads and marketing. The unconscious side is the underlying feeling connected to your brand. https://www.entrepreneur.com/article/277318   To build a solid business identity, business naming is key and one of 

Continue Reading →

BRANDING LESSONS FROM JKL LIVE SHOW

  Branding is key to a business success but also a lock to successful business fall. But what exactly does “branding” mean? How does it affect your business? Simply put a brand is your promise to the customers who follows the business and loyal. A promise reveals expectation and offers differentiation factor on products and 

Continue Reading →

Graphics Design and Printing Services

Are you getting the best deals yet on graphics design and branding services? The deal may not be determined by pricing but the quality of work done to project a business image offline and online. Our efforts to brand a business amounts to innovative, efficient and effective mindset through a creative process that is guided 

Continue Reading →

University of Nairobi